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Search Engine Optimisation

Locating time sensitive updates on the latest search engine optimisation best practices is never simple. There are often multiple blogs on the internet with conflicting information about SEO. This makes it extremely difficult for the average business owner to separate fact from fiction. Fortunately, The Web Showroom employs a team of experts in search engine optimisation to make the life of online marketers across Australia much simpler. These postings contain novice to more advanced topics. Thus depending upon the reader’s’ level of experience certain posts may appear rudimentary. Those new to search engine optimisation are encourage to first learn briefly about its history and evolution over the years at http://www.thewebshowroom.com.au/search-engine-optimisation-evolution/ and then return to this area for more recent posts. Please utilise the comment sections to ask questions or contact us via the form to the right or by calling 1800 981 442. All ideas are appreciated as The Web Showroom is always seeking ways to provide the latest SEO news to customers and the entire World Wide Web.

Does rel=”canonical” actually matter for SEO? by Brent Yorzinski
in Search Engine Optimisation
3 May 2013 | 0 Comments

Google is constantly reminding webmasters about the rel=”canonical” link and the proper way to implement this component within a website. The most recent reminder by Google is a post about the common mistakes with rel=canonical. However, does correctly specifying the canonical URL...Read More
Why Does Google Love Content? by Brent Yorzinski
in Search Engine Optimisation
4 Apr 2013 | 0 Comments

Google loves websites that regularly add unique content. This hold true, even with hundreds of other metrics used to determine if a webpage appears at the top of Google’s search results. The bottom line is that a website’s content is still an extremely important factor in search engine...Read More
Panda Attacks [Again]! by Brent Yorzinski
in Search Engine Optimisation
14 Mar 2013 | 0 Comments

Google’s Panda made its first attack of the New Year. A Panda is nothing more than as a cute furry animal to those outside the search engine optimisation (SEO) industry and many within the field wish that never changed. However, Google gave an entirely new meaning to the beloved animal when...Read More
Duplicate Content – Stop Stealing and Killing your Online Marketing! by Joshua Khoddami
in Search Engine Optimisation
11 Mar 2013 | 0 Comments

A growing issue that we have seen with new online marketing clients that come on board is their websites' contain either poorly written or worse yet, duplicate content. By duplicate content I’m referring to pages of your website containing the same text as your other pages or again, worse...Read More
The Google Search Algorithm by Joshua Khoddami
in Search Engine Optimisation
19 Dec 2011 | 0 Comments

Outlined below I have laid out the Google Algorithm in full. Ok great, hopefully that one line will show as the meta description of my article on Google and substantially increase the click though rate. You would be surprised at how many SEO companies in Sydney claim they have the figured out the...Read More
Utilising SEO in your Website Design by Joshua Khoddami
in Search Engine Optimisation
14 Dec 2011 | 0 Comments

Chances are if you are reading this blog you are a small or medium business owner looking for search engine optimisation (SEO) advice. In this case this simple rule applies to you, if Google can read it, it can rank you for it, if it can’t, then it can’t. This simple concept has been a...Read More
Search Engine Market Share by James Lawrence
in Search Engine Optimisation
8 Dec 2011 | 0 Comments

As a search engine optimisation and web design company we are often asked about which search engines have significant market share in major territories around the world. I thought I would collate some of the data that we have come across recently, to provide a snapshot on the state of search engine ...Read More
Search Engine Optimisation versus Conversion Optimisation by The Web Showroom
in Search Engine Optimisation
29 Nov 2011 | 0 Comments

Most people when looking for a website design firm, or evaluating a Web Site Design have a basic understanding of search engine optimisation and know that it is important. Most commercial projects won’t even consider getting off the ground without first getting input from their SEO Company....Read More
Difference between an SEO Friendly Website and Professional SEO by Joshua Khoddami
in Search Engine Optimisation
5 Nov 2011 | 0 Comments

A common question our sales team faces is ‘what is the difference between a Search Engine Optimisation (SEO) friendly website having professional SEO completed?’ Let me start off with a terrible analogy of a website on an SEO friendly CMS vs. a non-SEO friendly CMS, and then I’ll...Read More
Why Blackhat SEO doesn’t Pay by Joshua Khoddami
in Search Engine Optimisation
24 Oct 2011 | 0 Comments

Back in the good old days of SEO you could “game” the system and with the use of a few sly techniques have your website appearing on the first page of Google in matter of weeks. Thankfully those days are over, but this doesn’t mean that there aren’t thousands of website...Read More

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