Online Marketing

• Harness the power of social networking by Gavin Skeels
  in Online Marketing, Web Design
  19 Jan 2012  | 0 Comments
  As a web design company, we've spent a substantial amount of time integrating our CMS with the likes of Facebook, Twitter and Google+ so your website can harness the power of social networking. Whilst it's no secret that big business uses social media to it's advantage, nearly 40% of small...Read More

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• Utilising SEO in your Website Design Real-estate by Josh Khoddami
  in Online Marketing, Web Design, Website Advice
  14 Dec 2011  | 0 Comments
  Chances are if you are reading this blog you are a small or medium business owner looking for search engine marketing (SEM) advice. In this case this simple rule applies to you, if Google can read it, it can rank you for it, if it can’t, then it can’t. This simple concept has been a...Read More

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• Three Steps to Better Google AdWords Management by Josh Khoddami
  in Online Marketing, Google AdWords
  26 Nov 2011  | 0 Comments
  Google AdWords has always been notorious for “being easy to setup but hard to get right”. If you put yourself into Google’s shoes, then this makes a lot of sense. The cost per click (CPC) is determined mostly by an auctioning system. The more bidders you have the higher the chance ...Read More

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• The Future of Facebook SEM by Josh Khoddami
  in Online Marketing, Authors
  23 Nov 2011  | 0 Comments
  Thus far Facebook has fought off the competition from Google+ as well as the plethora of other aspiring social networks that have come and gone in the last few years. Now that it looks like Facebook is here to stay, in the world of search engine marketing we need to look at how Facebook will likely ...Read More

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• Difference between an SEO Friendly Website and Professional SEO by Josh Khoddami
  in Online Marketing, Search Engines
  5 Nov 2011  | 0 Comments
  A common question our sales team faces is ‘what is the difference between a Search Engine Optimisation (SEO) friendly website having professional SEO completed?’ Let me start off with a terrible analogy of a website on an SEO friendly CMS vs. a non-SEO friendly CMS, and then I’ll...Read More

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• Why Blackhat SEO doesn’t Pay by Josh Khoddami
  in Online Marketing, Search Engines, Authors
  24 Oct 2011  | 0 Comments
  Back in the good old days of SEO you could “game” the system and with the use of a few sly techniques have your website appearing on the first page of Google in matter of weeks. Thankfully those days are over, but this doesn’t mean that there aren’t thousands of website...Read More

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• Guaranteed SEO (Part 2) – Why You Need To Be Careful by James Lawrence
  in Online Marketing, Search Engines, Authors
  10 Oct 2011  | 0 Comments
  A few weeks back I posted an article about SEO guarantees and why we don’t offer one. Click here to read. Types of SEO Guarantees & Guaranteed SEO Services Following on from that article, in today’s posting I thought I would go into a little detail about the types of SEO guarantees...Read More

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• Capture Local Search by Optimising your Google Places / Maps Listing by Josh Khoddami
  in Online Marketing, Search Engines
  8 Oct 2011  | 0 Comments
  Local search is on the rise. Every week Bing, Yahoo! and Google are making changes to their search results page to increase the local search results and show you more businesses that are in close proximity to your current location. If your website’s keywords trigger these local search...Read More

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• How to Un-Search Engine Optimise your Website by Josh Khoddami
  in Online Marketing, Search Engines
  25 Sep 2011  | 0 Comments
  There are hundreds of websites where you can go to learn about improving your search engine optimisation, but a topic that can be just as important are things your website may contain that are harming your rankings. In no particular order, here are my 3 SEO pitfalls that you’ll want to avoid: ...Read More

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• Guaranteed SEO (Part 1) - Why We Don’t Offer An SEO Guarantee by James Lawrence
  in Online Marketing, Search Engines
  22 Sep 2011  | 2 Comments
  One of the most frequently asked questions of our Online Marketing consultants is “Do you guarantee that I will rank on the first page of Google?” This is an entirely fair question given that the client is about to pay for work on an SEO campaign where they generally don’t have a...Read More

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