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Josh Khoddami is the Online Marketing Manager at The Web Showroom. He is originally from Canada having migrated to Australia in 2008.
At The Web Showroom, he and his team are actively engaged in empowering The Web Showroom’s web design customers as well as external customers achieve their online goals through Search Engine Optimisation, Pay Per Click Advertising, and Conversion Optimisation.
A growing issue that we have seen with new online marketing clients that come on board is their websites' contain either poorly written or worse yet, duplicate content. By duplicate content I’m referring to pages of your website containing the same text as your other pages or again, worse...Read More
The battle between Google and Apple has really started to heat up. Recently Apple announced that the YouTube app that has been with the iPhone as long as anyone can remember, will no longer be standard issue. Combine this with Apple “Maps” (learn more here:...Read More
With the rise of the Arab spring, suddenly my job managing SEO experts became a lot more interesting. The sites that were previously used for teenagers to hit on their crushes and movie stars to tell us what they had for “brunch” was suddenly transformed into the #1 tool for freedom...Read More
This morning my hot water heater burst. As someone who works in SEO in Sydney I naturally went to my smart phone and typed in “Bondi Plumber”. What followed next was 20 frustrating minutes trying to contact a plumber using my smartphone, which I wrongly assumed should be relatively...Read More
Working in a SEO company in Sydney it’s always interesting to see how online properties prosper and sometimes explode. There is no better example of this than Facebook. With Facebook about to go public, with pre IPO valuations of $100 billion USD, it’s interesting to see if this number...Read More
As someone that works in search engine marketing it’s pretty important for me to track the health of Google. Over the years this has been easy as it has quickly grown and increased its dominance in Search and other areas of the internet. However, in the last couple of years some formidable...Read More
Outlined below I have laid out the Google Algorithm in full. Ok great, hopefully that one line will show as the meta description of my article on Google and substantially increase the click though rate. You would be surprised at how many SEO companies in Sydney claim they have the figured out the...Read More
Chances are if you are reading this blog you are a small or medium business owner looking for search engine optimisation (SEO) advice. In this case this simple rule applies to you, if Google can read it, it can rank you for it, if it can’t, then it can’t. This simple concept has been a...Read More
Google AdWords has always been notorious for “being easy to setup but hard to get right”. If you put yourself into Google’s shoes, then this makes a lot of sense. The cost per click (CPC) is determined mostly by an auctioning system. The more bidders you have the higher the chance ...Read More
Thus far Facebook has fought off the competition from Google+ as well as the plethora of other aspiring social networks that have come and gone in the last few years. Now that it looks like Facebook is here to stay, in the world of search engine marketing we need to look at how Facebook will likely ...Read More