Insert Meta Descriptions and Keywords (Meta-Data)
in Search Engines13 Aug 2009 | 0 Comments
Meta-data is an area of a website that a human visitor does not generally see, but a search engine crawler (e.g. Google) will read. For Google's purposes this includes a hidden description and set of keywords for that page. On any website page you can right click and select 'View Page Source' to reveal this complex page of words (for the non-technical).
Meta descriptions and keywords are no longer all that important in terms of actual search engine rankings. However, the Description allocated to a page is often used by Google when showing a page in its search results.
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